MBA – Salesforce & Sales Management (Specialisation)


Что я буду изучать?

Become an expert in B2B and B2C interconnectivity with an internationally recognised Salesforce and Sales Management MBA from IU International University of Applied Sciences.

Learn to master the world’s leading customer relationship management software. You can build a solid knowledge base on how to work with Salesforce, and independently apply this knowledge, equipping yourself with the administrative skills to provide solutions for customers and businesses alike.

Combining these specialised skills with the business know-how of an MBA will put you in a great position to enter companies of all sizes, or even run your own – and you can also receive an official Salesforce certificate, to further establish your professional profile.

Online course overview

With the online MBA programme specialising in Salesforce and Sales Management, available completely online, you’ll first develop a strong business administration knowledge. Building on that, you’ll learn practice-oriented concepts such as operations and information management, strategic management, leadership and corporate finance, to prepare you for the various challenges facing modern managers around the world. Then, in your second semester, you’ll have the chance to specialise in Salesforce and Sales Management, developing software-specific skills for maximum practical orientation.

In your specialisation modules, you’ll familiarise yourself with the Salesforce software platform and the principles of customer relationship management. Afterwards, you’ll develop hands-on experience by working on the software, exploring its features and potential uses for various business cases. By the end of your studies, you’ll be well-equipped to successfully lead Salesforce projects.

In addition to your education on the technical aspects of CMS, you’ll also acquire sales management skills, get to know the core ideas behind customer-driven organisations and learn how to identify the specific solutions needed for different sales channel challenges. By the end of your studies, you’ll have a well-rounded understanding of how to use Salesforce in order to enhance and optimise the sales and customer retention processes for any business you’ll work for in the future.

Варианты обучения

Очная (18 месяцев)

€10,016.64 (1,034,456 руб) за 1 год
Monthly Rate: € 834.72/month; Total Fees: € 15,024.96

*Это примерная цена, проверьте ее в вузе

Начало обучения

Октябрь 2023


IU Campus Bad Honnef

Muelheimer Strasse 38,


North Rhine-Westphalia,

53604, Germany

Очная (18 месяцев)

€10,016.64 (1,034,456 руб) за 1 год
Monthly Rate: € 834.72/month; Total Fees: € 15,024.96

*Это примерная цена, проверьте ее в вузе

Начало обучения

Октябрь 2023


IU Campus Berlin

Rolandufer 13,


10179, Germany

Вступительные требования

Для студентов, проживающих в Соединенных Штатах

Applicants must have completed a Bachelor's degree from an accredited university (at least a 3 year programme or equivalent to 180 ECTS). Minimum grade point average equivalent of 3.0 according to the German grading system. Academic IELTS 6.0, TOEFL IBT 80 points, PTE 56 points.

Для иностранных студентов

Academic Requirements:

  • Completed, undergraduate degree with 180 ECTS
  • Your degree must be from a state or state-recognised higher education institution/university
  • You must have achieved a final grade of at least “satisfactory” or Grade C equivalent in your previous undergraduate degree
  • Proof of at least one year’s professional work experience completed prior to the start of study programme. Work experience must have been gained after completion of your undergraduate studies

Work Experience:

Proof of at least one year’s qualified work experience completed prior to the start of the study programme (the work experience must be gained after the completion of your undergraduate studies).

English Level:

Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF).

We accept the following English language skills certificates*:

  • TOEFL (minimum 80 points)* or 
  • IELTS (minimum Level 6)* or 
  • Duolingo English Test (minimum 95 points)* or
  • Cambridge Certificate (minimum Grade B)

O IU International University of Applied Sciences

IU – крупнейший вуз Германии, который предлагает ориентированные на карьеру программы высшего образования в востребованных областях.

  • крупнейший университет Германии
  • вуз предлагает 200+ программ бакалавриата, магистратуры и PhD
  • вуз предлагает обучение в смешанном и гибком онлайн-формате
  • 94% выпускников вуза находят работу в Германии

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