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Что я буду изучать?

Overview

The MSc International Marketing is designed to produce critically informed, operationally capable marketing practitioners who will work comfortably within a variety of business environments and industries globally. Heightened competition, more demanding and discerning customers, changing working practices and social and ethical responsibility are just some of the factors that need to be addressed and managed in modern organisations.

The MSc has a strong focus on the practical requirements expected for marketing graduates, underpinned by relevant academic theory. Modules are delivered using the Accelerated and Immersive Education (AIE) approach designed to deliver teaching and learning in a mobile, collaborative, and interactive manner, including recorded materials, academic papers, case studies, quizzes, industry papers, talks and guest speakers.

Assessments based on live case studies provide students with insights into the issues facing companies. Students will work on projects independently and in group-based learning.

Assessment

Assessment is 100% coursework based.

Assessment methods will include:

  • Portfolios of practical work
  • Research proposals
  • Reflective reports
  • Presentations and pitches
  • Academic posters
  • Reports
  • Literature reviews

Career Prospects

Jobs

Graduates are currently working in areas including marketing communications, market research, business development, new product development, business to business marketing, digital marketing roles and brand development.

Further Study

Upon completion of the course, you will have attained a master’s level qualification and may wish to pursue doctoral research such as a DBA, MPhil or PhD. You will also gain PGCert and PGDip awards in this course.

На каком факультете я буду учиться?

Business and Creative Industries

Варианты обучения

Очная (1 год)

Цена
£14,500.00 (1,018,974 руб) за 1 год
Это фиксированная стоимость
Начало обучения

5 Сентябрь 2022

Где

Paisley Campus

High Street,

Paisley,

Renfrewshire,

PA1 2BE, Scotland

Вступительные требования

Для иностранных студентов

You will normally possess an undergraduate degree, or equivalent, in any discipline. If you have relevant professional experience, then this will also be considered for entry to the course. General English language requirements at UWS: International English Language Testing System (IELTS) Academic module (not General Training) overall score 6.0 with no sub-test less than 5.5, TOEFL IBT: 78; no sub-test less than: Reading 17; Listening 17; Speaking 17; and Writing 17.

Требования к IELTS могут отличаться в зависимости от выбранного курса

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