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Marketing Communications MSc

Великобритания

Что я буду изучать?

Marketing communications are messages and related media used to communicate with a market. Our MSc Marketing Communications explores and investigates the marketing communications business, how marketing communications work, how to plan a marketing communications campaign, and ethical considerations when implementing marketing communications in practice.

You will learn about organisational decision-making processes and how to define and solve marketing communications problems. You will also examine how marketeers formulate and implement policies, programmes and strategies, and consider marketing communications theory and practice in a range of industries and organisations, so you can identify appropriate practical tools.

Accredited by the Chartered Institute of Marketing (CIM) which is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners.

CAREERS AND EMPLOYABILITY

Graduates can pursue careers in advertising, media and event marketing, public relations, management and market research. Possible professions include advertising, marketing, distribution, public relations, or sponsorship. This degree can also be useful within a variety of roles within local and national government, as well as in becoming a public relations officer, marketing executive, public affairs consultant, or advertising copywriter.

We offer a comprehensive Careers Service to help you advance your career, while our in-house, professional recruitment consultancy, Birkbeck Talent, works with London’s top employers to help you gain work experience that fits in with your evening studies.

На каком факультете я буду учиться?

Management

Варианты обучения

Очная (1 год)

Цена
£19,200.00 (1,400,438 руб) за 1 год
Students are charged a tuition fee in each year of their programme. Tuition fees for students continuing on their programme in following years may be subject to annual inflationary increases.

Это фиксированная стоимость
Начало обучения

Предполагаемое начало: Октябрь 2023

Где

Birkbeck, University of London

Malet Street,

Bloomsbury,

United Kingdom,

WC1E 7HX, England

Вступительные требования

Для студентов, проживающих в Соединенных Штатах

For entry onto a Master’s Degree, most US students would need to have completed a Bachelor’s degree with at least a 3.2 GPA (for courses requiring a 2:1); students from highly ranked institutions may also be considered with a GPA of 3.0/4.0. For courses requiring a 2:2, a GPA of 2.8 is required; The terms below are used to recognise students with particularly high GPAs: Cumulative GPA 3.9 (alternative name: Summa cum laude); Cumulative GPA 3.7 (alternative name: Magna cum laude); Cumulative GPA: 3.5 (alternative name: Cum laude). Applications are considered on an individual basis and students may be admitted to Master's programmes with a lower level degree if they have work experience relevant to the degree applied for.

Для иностранных студентов

Our standard postgraduate entry requirement is a second-class honours degree (2:2 or above) from a UK university, or an equivalent international qualification. If English is not your first language or you have not previously studied in English, our usual requirement is the equivalent of an International English Language Testing System (IELTS Academic Test) score of 6.5, with not less than 6.0 in each of the sub-tests.

Требования к IELTS могут отличаться в зависимости от выбранного курса

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